With the concepts of social business being new to so many people I've listed what I view as the key principles.These principles have come from a number of sources, with Muhammad Yunus' recent book providing the bulk of the 10 key principles of social business:
1. Primary purpose is to address social issues
2. Owned by the beneficiaries of the social cause
3. A non-loss, non-dividend business
4. No reliance on donations or grants
5. Profits are reinvested in the social business
6. Investors are paid back
7. Salaries are paid at market rates
8. Products and services are sold to cover costs
9. A clear vision and objectives are at the heart of the organisation
10. Performance is measured against the organisation's objectives
Mike.
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