The social business principles make sense when starting from scratch.But what if you have an existing organisation that is currently being run as a charity?
Below are the ten principles of moving your charity into social business.
1. Start with small changes, but don't lose sight of the big picture
2. Stick to your vision and objectives
3. Change your behaviours to operate as a social business
4. Focus on opportunities within your current proposition
5. Identify the social and financial returns for investors
6. Research and short-list preferred investors
7. Create a compelling investment proposition and sell it to investors
8. Launch your new venture
9. Track and communicate progress to key stakeholders
10. Use profits to invest in new opportunities
Over the coming weeks I'll be writing about each of these principles in more detail. You can keep track via the e-mail sign up page at the top right of this page.
Mike.
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